What is spider?
Ans: Spider also called as bot, crawler or robot is a set of computerprogram that browses World Wide Web in methodical and orderly fashionas well automatically scan the web-page and website for updated content and download a copy to its data center to index.
Name the bots (spider) of major search engine?
Ans: The name of bots/spider of Google search engine is GoogleBot, Yahoo Slurp for Yahoo search andBingBot for Bing search engine.
Can you differentiate 'nofollow' and 'dofollow'?
Ans: Nofollow link is exactly vice-versa of dofollow link. These are noncrawling link which are not passed by search engines bot and hence can't be cached or indexed. It is obvious when we wish to prevent a link from crawlingand indexing
Dofollow link is a kind of hyperlink which says all search engines crawlers to pass through which also put an impact over page rank. When we opt to employ or attempt to achieve a dofollow link then it is counted by search engines and sits in the eye of Google, Bing, MSN, Yahoo etc. as a backlink for your website and
enhances your site ranking
Define Page Rank.
Ans: PageRank is a set of algorithm for link analysis named after Larry Page and employed by Google search engine towards defining a numerical value from 1 to 10 to each component of hyperlinked documents like World Wide Web. The value accepts only round figure that means decimal are not
allowed. Page rank is calculated by their inbound links.
What is Search Engines?
Ans: Search Engines are very critical key element useful to find out specific and
relevant information through huge extent of World Wide Web. Some major
commonly used search engine:
Tell me something about Google:
Ans: Google is the world's largest and renowned search engine incorporating about 66.8% of market share. It was introduced in 1998 by students of Stanford University students Sergey Brin and Larry Page. The unique algorithmic ranking system is considered as its key of success. Apart of Google Mail services there are various worthy and useful tools are being offered absolutely free which include Blogger, Feedburner, YouTube, Google Plus, Adsense, Webmaste
Ans: SEO is the abbreviated form of “Search Engine Optimization”. It is the set of process in account of which a website or web page is being constructed or optimized that helps them to enhance their appearance or visibility at top in SERPs (Search Engine Result Pages).
Explain distinct types of SEO practice?
Ans: Primarily two types of SEO are being sporting in practice – Off-Page SEO and On-Page SEO.
Off-Page SEO is the method of earning backlinks from other websites in order to enhance the ranking of the
site. This method include various method of SEO including Blog posting, forum, article submission, Press
release submission, classified and miscellaneous.
On-Page SEO is the process of optimizing a website which includes on-site work such as writing content, title, description, Alt tag, Meta tags as well as ensuring web-page's code and design which can be indexed and crawled by search engines properly.
What are the different techniques used in Offpage SEO?
Ans: There are lots of techniques used in Offpage SEO work. Major Techniques are:
• Directory Submission
• Social Bookmarking
• Blog Post
• Article Post
• Press Release Submission
• Forum Posting
• Yahoo Answer
• Blog Comment
• Deep link Directory Submission
• Regional Directory Submission and all that
Define blog, article & press release?
Ans: A blog is referred as an information or discussion published on website or World Wide Web incorporating distinct entries called as posts. Basically, the blog is referred as everything thing where you can include others too. It is more individual in contrast to article and press release. It is also considered as very
personal in subject to both style and comprised ideas and information and can be written in the way just like you may talk to your readers. It is also called Web diary or Online Diary.
The articles are concerned with specific topic or event and are highly oriented towards an opinion instead of information. An article is supposed to be more oriented towards showing up opinions, views and idea. Generally, it is written by a third party or expert of any specific field.
Press Release is related with a specific action or event which can be republished by distinct medium of mass-media including other websites. It should be simple, short and professional. It conveys a clear message or information.
What are Meta Tags?
Ans: HTML meta tags are usually referred as tags of page data which sits between opening and closing head tags of a document's HTML code. Actually these are hidden keywords who sit in the code. These are invisible to visitors but are visible and readable by Search Engines.
<title>Not considered as Meta Tag, even required anyway</title>
<meta name="description" content="Write your description here" />
<meta name="keywords" content="Write your keyword here" />
What do you know about Black Hat SEO?
Ans: In order to attain High Ranking in search engine result page, websites go for various methods and techniques which are characterized by two categories.
The method which are implemented and acceptable according to search engine guidelines are White Hat SEO, on the other hand, the method which are less acceptable or instructed to avoid in search engine guidelines are “Black Hat SEO”.
Can you tell me some Black Hat SEO techniques?
Ans: Some Black Hat SEO techniques are:
• Keyword Stuffing
• Doorway Pages or Gateway Pages
• Link Farming
• Hidden Text, etc.