Head - Affiliate Performance Marketing Job Openings in Hyderabad

Head - Affiliate Performance Marketing Job Openings in Hyderabad

Job Description

Position: Head - Performance Marketing

Division: Client Services

Qualification: Any Graduate or MBA (Marketing)

Experience: 

• At least 7-10 experience in Affiliate Marketing
• Substantial experience in managing an affiliate campaign as part of a web/marketing team
• Experience in setting up & implementing affiliate programmes
• Experienced in managing people with a focus on team wellbeing and professional development
• Background in managing large scale affiliate programs
• Experience of working in a fast-moving business
• Experience of managing change and implementing new initiatives
• Substantial experience of working in a management role
• Knowledge and interest about technology, marketing and communications.
• Extensive online marketing experience 
• Excellent sales and negotiation track record

Desirable:

• Working in an agency/network/client side
• Working in the public or private education sector
• Managing a team directly or remotely

Role Dimension:

As the Head of Performance Marketing you will be responsible for growing the business internationally through Affiliate Marketing & online partnerships via CPL, CPM, CPC, CPA & Tenancy deals. In this ROI-focused role, you will identify and develop opportunities in numerous countries, driving aggressive, profitable growth.

Reporting to the Client Services Director - Digital Marketing, the role will develop a commercial framework across the online partnerships channel, varying from large corporate global partners to the long tail affiliates. The role will drive forward the affiliate/online partner marketing strategy, with a focus on collaboration campaigns and enhancing the partner experience.

The ideal candidate brings a combination of managerial, strategic, commercial and creative thinking qualities along with the ability to adopt a hands-on approach to the role. They will lead a team in building strong, progressive growth in territories and maintain senior level relationships to grow affiliate networks.

Major Roles & Responsibilities:

Leading and develop the Affiliate Marketing channel, managing the in-house programme and external affiliate networks

To manage online marketing tools (bid management, affiliate management, analytics), providing reporting and analysis to the business and overseeing the adoption of new tools

To identify, create and optimise various online partners including mobile, PPC, remarketing and social media.

Extensive experience running large scale affiliate marketing 

Knowledge of digital channels

The ability to talk with anyone and motivate working with team members to coach and develop

Extremely high standards pushing for continuous improvement

Ability to work in a fast paced environment often on projects with tight timelines

Delivering against the traffic and sales targets for the affiliate channel

Working closely with other channels and business units to understand the overall picture

Experience media planning, forecasting and budgeting

Ambitious, positive individual who has a genuine love for affiliate marketing

A strong communicator who effortlessly builds and maintains working relationships internally and externally

Analytically minded who can evaluate performance of affiliate activities and provide insight to the wider team

Excellent communication skills (written and verbal).

A proven track record in delivering profitable online marketing campaigns internationally

A deep understanding of digital marketing best practices

Experience planning and managing large budgets

Outstanding analytical and reporting skills, with advanced knowledge of Excel, Google Analytics, bid-management software and attribution methodology

Be a self-starter with exceptional relationship-building, business development and influencing skills

Key Skills / Knowledge:

Crucial knowledge of Affiliate Industry

Proficient in MS Office, especially Word, PowerPoint, and Excel

Fluent and influential verbal and written communication skills

The ability to work as an independent decision maker, along with the ability to work collaboratively with a team

Solutions focused

Commercially and financially astute

Proven problem solving capability

Ability to influence at senior level within an organization

Proven track record of managing a budget and meeting targets

Interested candidates with suitable profiles, please embark with your latest resume in word format to: gangadhara.reddy@in.experis.com 

Salary: Not Disclosed by Recruiter

Industry:Education / Teaching / Training

Functional Area:Marketing , Advertising , MR , PR , Media Planning

Role Category:Online/Digital Marketing

Role:Affiliate Marketing Manager

Employment Type: Permanent Job, Full Time

Keyskills

Sales Online Marketing Digital Marketing Business Development Web Marketing Channel Management Marketing Campaigns Marketing Strategy Affiliate Marketing Media Planning

Desired Candidate Profile

Please refer to the Job description above

Company Profile:

ManpowerGroup Services India Private Limited

Experis, a permanent recruitment division of Manpower Group (NYSE: MAN), the world leader in innovative project & workforce solutions. With over 60 years of experience, our $22 billion company creates unique value through a comprehensive suite of innovative solutions that help clients win in the Human Age. These solutions cover an entire range of talent driven needs from Application and Software Development, Web Technologies, ERP & Consulting, Recruitment and Assessment, Training and Development and Career Management. Manpower Group maintains the world's largest and industry leading network of 3,600 offices in 80 countries and territories, generating a dynamic mix of an unmatched global footprint with valuable insight and local expertise to meet the needs of its 400,000 clients per year, across all industry sectors, small and medium sized enterprises, local, multinational and global companies.

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